SoLAr: Study of Living Arrangements

SoLAr (Study on Living Arrangements) is a research initiative focused on understanding how different living environments shape health and well-being. For this project I created the full visual identity, including the logo, color system, and brand direction. The goal was to build a look that felt modern, trustworthy, and approachable for community members who may not be familiar with research studies.

I also designed print and digital materials used for outreach, presentations, and participant recruitment. Each piece was created to communicate the study’s purpose clearly and to help build confidence and connection with the audiences SoLAr works with. This project brought together brand development, layout design, and careful attention to accessibility and tone.

Client

Arizona State University

Role

Logo design and brand guidelines